Archive for the ‘mobile’ Category

  • London cycle hire scheme. Ripe for a mobile app.

    Transport for London (TfL) have put out a call for apps to promote London’s new cycle hire scheme which launches at the end of July.

    This immediately caught my eye as it mixes two things that I love. Technology and cycling.

    TfL opened up their cycle hire API earlier this month to allow access to information around bike hire locations and pricing.

    I think this, mashed up with a few of TfL’s other APIs and a bit of smart phone magic would create an amazing mobile app service. It could help promote the scheme, encourage adoption and, vitally, aid TfL in defining future hire station locations and in adjusting and augmenting their current cycle path network.

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    6 Comments

    6
    Simon I'Anson By Simon I'Anson

    30th June 10

    6 comments

     innovation

    mobile

  • Idea for a mobile app. Strategic shopping.

    Whilst wandering around an unfamiliar supermarket at the weekend (looking for Cous Cous) an idea for a mobile app suddenly hit me.

    How about a store-based product finder?

    It would work like this:

    • Fire it up;
    • the app knows what supermarket I’m in via GPS;
    • I start to type in a product name, the predictive search autocompletes my request; and
    • the app tells me which aisle the product is in.

    You could extend it to provide brand offers and alternatives. But at its heart it’s about getting round that frustration of trying to find a product in an unfamiliar supermarket when there are no staff members in sight.

    It could be white label that works in all supermarkets. It could be crowdsourced to help keep it up to date. Why not input your shopping list online and it gives you your list in the right order providing an efficient route around the supermarket?

    For those of us that like to execute our shopping trips like strategic shock-and-awe strikes it would be ideal.

    12 Comments

    12
    Simon I'Anson By Simon I'Anson

    19th April 10

    12 comments

     mobile

  • A review of iMapMyRide for the iPhone

    On the recommendation of fellow cyclist Brian Sheridan who I met at SXSW (the conference that keeps on giving) I downloaded the iMapMyRide iPhone app last weekend to track my latest jaunt out on the bike.

    I’ve been a cyclist for about 20 years and have used many different handlebar mounted computers over that time. These show all the predictable stuff like trip distance, average speed, current speed, overall distance, pedal cadence and a few other things. All measured by magnets on the wheels and sensors attached to the frame. I’ve even used heart rate monitors when I was really serious (and fit).

    But this iMapMyRide app takes geekyness + sport to a new level.

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    6 Comments

    6
    Simon I'Anson By Simon I'Anson

    13th April 10

    6 comments

     mobile

  • The Nike+ for … sleeping

    There’s a pretty cool iPhone app that I’ve been trying out for a few days nights which seems to capture the imagination of everyone I talk/Twitter/Facebook to.

    It’s called Sleep Cycle and it purports to analyse and track your sleep patterns and then wake you at the optimum time in the morning (ie at the lightest sleep phase. You can check it out here (or purchase directly from iTunes for £0.59).

    You set it up by placing your iPhone on the mattress (next to the pillow but not covered by it), and then the app uses the accelerometer to measure tiny movements in the mattress as you toss, turn and generally shift around.

    Here’s my sleep snapshot from 3 nights ago:

    sleepgraph2425

    I woke up feeling pretty awful, certain that it had been a bad night’s sleep, and Read full post

    10 Comments

    10
    Justin McMurray By Justin McMurray

    28th January 10

    10 comments

     Social Web

    innovation

    mobile

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