Comments on: I’ve been Bosewatched

By: Me

Me — Wed, 18 Nov 2009 17:03:34 +0000

One thing you need to tell Bose is that their ad ‘campaign’ (escalator panels at Oxford Circus, as well as cross tracks) are appalling…

A luxury brand with creative straight from Argos…

Pull yourself together Bose, get a decent agency and walk the walk…

By: Oliver Meakings

Oliver Meakings — Tue, 17 Nov 2009 17:08:28 +0000

Stop the planet, I want to get off. An example of social conversations actually leading to something valuable for a brand and a customer. In a world of social media mediocrity it’s great to see the platform deliver real, and relatively-defined value.

Another example I liked recently was Virgin Airways responding to a customer’s inflight tweet complaining about a missing meal, by contacting the cockpit and having the meal delivered. That isn’t just customer service, but the creation of a new brand story.

By: Anna

Anna — Fri, 13 Nov 2009 14:07:37 +0000

Hi Simon

I really liked how Bose listened and communicated with you, so much so that I wrote my own blog post on it!

http://www.weareshiftf7.com/2009/11/brands-listen-up/

Keep up the brand stalking :)

By: We Are Shift F7 » Blog Archive » Brands, listen up!

We Are Shift F7 » Blog Archive » Brands, listen up! — Fri, 13 Nov 2009 13:20:02 +0000

[...] Tags: Bose, Glasses Direct, Made By Many, Social Media, Twitter | No Comments » I came across this post on the Made By Many blog yesterday and it made me feel all warm and fuzzy inside. A brand who are [...]

By: Charles Riccardi

Charles Riccardi — Thu, 12 Nov 2009 19:11:54 +0000

Really great story. It is really encouraging to see brands truly engaging their customers. All you did was write some small comments via your Twitter account, and they hunted you down ha. Good post, thanks.

Charles

By: Simon Fenn

Simon Fenn — Tue, 10 Nov 2009 10:16:02 +0000

Simon – its Simon, watching you make friends with a stalker. You’re wearing my jacket. Is that from Ted Baker….? Good story. Speak soon

By: Simon I'Anson

Simon I'Anson — Mon, 09 Nov 2009 10:57:11 +0000

The key aspect to Apple’s retail environment is the revenue generated. Don’t they have the highest £ spent per sq. ft. ratio of any shop of comparable size in London? Double Top Shop in Oxford Circus and nearly treble that of Harrods. http://bit.ly/C4RM0

By: Simon I'Anson

Simon I'Anson — Fri, 06 Nov 2009 17:23:50 +0000

Strode in bold as brass. Nothing I said was slanderous or derogatory really. Does make me start to think what I might have said historically in a fit of rage on twitter.

By: JonR

JonR — Fri, 06 Nov 2009 17:16:05 +0000

impressive story, it almost makes up for a fruitless argument i had in there recently about the Sale Of Goods Act in which i spun a series of lies as part of a failed attempt to convince them it was their fault i’d broken my headphones for the second time.

By: Charlotte

Charlotte — Fri, 06 Nov 2009 17:15:03 +0000

Brilliant, what a cool response from Bose. It can’t be too long until Soreen get in touch…