Posts Tagged ‘editorial’

  • Pictory – A beautiful example of online editorial design

    I’ve talked before about exploring different ways of navigating and consuming content online.

    I first came across Pictory a few weeks ago and absolutely loved it. But as it starts to fill with stories and topics I feel provides some beautiful and elegant ways to gorge yourself on content and is really forging a path into new areas of content layout and navigation online.

    Their line ‘Your best photo stories’ explains what it is nicely.

    Pictory screenshot

    Let’s look at the evidence.

    Lovely, big images. Navigation via a keyboard which allows me to skip from piece to piece simply by pressing the left/right arrow keys. A balanced mix of captioned images and short stories pulled together to create a rich textured viewing / reading experience. Real-life stories which often cause an emotional stir in the reader. And the designer in me loves the use of Typekit fonts.

    I think it’s an example of crowdsourcing at it’s absolute best. A nice tightly worded brief but open enough for interpretation by the viewer. (Aren’t all the best briefs like this?)

    Being ultra picky. A full-screen view would be nice.

    Anyway, I think it’s best if you go there now and lose the next hour of your day.

    1 Comment

    1
    Simon I'Anson By Simon I'Anson

    21st January 10

    1 comment

     content

    design

  • Looking towards more flexible web-based editorial design

    Isaac and I have been discussing how users consume media and news which has raised some interesting questions around online publishing. Specifically: how we construct content templates, how that content looks when it’s in place, art direction at a micro level and how we can create richer, more engaging and, importantly, more ‘useful’ reading experiences online.

    Over the last 4-5 years there has been a gradual convergence in how most newspaper sites construct their article pages. Based on a grid system, they employ a wide central column for the body copy and a number of other columns, usually on the right of the screen, for related information, links to other stories, MPUs, tools, etc. We should know, we’ve designed a number of sites for media owners, as well as countless blogs that conform to these conventions.

    No matter how long the article is it is wedged into the same template. If it’s 200 words, stick it in. 800 words? No problem, paginate it and reap the ad impressions.

    There’s loads of sense to this approach. The beauty of the web is its democratisation of publishing. Drop your text and image into a well crafted template and you’re away. But I think there’s room for another approach.

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    4 Comments

    4
    Simon I'Anson By Simon I'Anson

    29th October 09

    4 comments

     opinion

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