Comments on: Whoever did this should be shot http://madebymany.co.uk/whoever-did-this-should-be-shot-002034 Made by Many creates very social digital stuff. Wed, 17 Mar 2010 13:26:25 +0000 http://wordpress.org/?v=2.8.4 hourly 1 By: Tim Malbon http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1875 Tim Malbon Thu, 09 Jul 2009 00:43:24 +0000 http://www.madebymany.co.uk/?p=1409#comment-1875 Love the conspiracy angle. Is it 'conspiracy marketing' or a one-off? Love the conspiracy angle. Is it ‘conspiracy marketing’ or a one-off?

]]> By: Sara Williams http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1874 Sara Williams Tue, 23 Jun 2009 12:39:10 +0000 http://www.madebymany.co.uk/?p=1409#comment-1874 Yes, shot like the dogs they are... and maybe not forgiven quite so quickly with the 'ah, they're amateurs, it was a naive, if stupid, mistake'. As pointed out by a colleague this morning, everyone's talking about Habitat. Links from Sky, chat -- like this -- on blogs, and a surge in site traffic. When the furore dies down, their brand may be ahead! Was it REALLY an innocent error? Don't point and call me paranoid, but I have to wonder... Yes, shot like the dogs they are… and maybe not forgiven quite so quickly with the ‘ah, they’re amateurs, it was a naive, if stupid, mistake’.

As pointed out by a colleague this morning, everyone’s talking about Habitat. Links from Sky, chat — like this — on blogs, and a surge in site traffic. When the furore dies down, their brand may be ahead!

Was it REALLY an innocent error? Don’t point and call me paranoid, but I have to wonder…

]]> By: tim http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1877 tim Mon, 22 Jun 2009 14:29:22 +0000 http://www.madebymany.co.uk/?p=1409#comment-1877 @Mike I know what you mean. I think I came to this late and simply couldn't believe my eyes - and in my new spirit of trying to blog more often and not waiting until I have a huge big blog to post I went with the spasm... It *is* a dumb mistake - I suppose I would have expected even the most non-technical person to wonder what might happen if you started attaching product/brand messages to automatic stuff like hashtags... recipe for disaster @Mike I know what you mean. I think I came to this late and simply couldn’t believe my eyes – and in my new spirit of trying to blog more often and not waiting until I have a huge big blog to post I went with the spasm… It *is* a dumb mistake – I suppose I would have expected even the most non-technical person to wonder what might happen if you started attaching product/brand messages to automatic stuff like hashtags… recipe for disaster

]]> By: The Shah http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1876 The Shah Mon, 22 Jun 2009 14:20:42 +0000 http://www.madebymany.co.uk/?p=1409#comment-1876 I can get it cheaper in Ikea! I can get it cheaper in Ikea!

]]> By: Mike http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1871 Mike Mon, 22 Jun 2009 14:20:28 +0000 http://www.madebymany.co.uk/?p=1409#comment-1871 This morning I was getting a little irate about people jumping down Habitat's throat for this, it all seemed a bit villagers-at-the-gates-with-pitchforks-baying-for-blood, only it's social media pundits instead of villagers and erm blogs instead of pitchforks. It didn't seem that anyone actually knew if it was really them. So, I called their head of PR Claire Durkin and asked her directly. Turns out it was them and they "made a mistake" and are "attempting to rectify it now". This morning I was getting a little irate about people jumping down Habitat’s throat for this, it all seemed a bit villagers-at-the-gates-with-pitchforks-baying-for-blood, only it’s social media pundits instead of villagers and erm blogs instead of pitchforks. It didn’t seem that anyone actually knew if it was really them. So, I called their head of PR Claire Durkin and asked her directly. Turns out it was them and they “made a mistake” and are “attempting to rectify it now”.

]]> By: tim http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1873 tim Mon, 22 Jun 2009 14:11:17 +0000 http://www.madebymany.co.uk/?p=1409#comment-1873 @The Shah £29.99 @The Shah £29.99

]]> By: The Shah http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1872 The Shah Mon, 22 Jun 2009 14:00:55 +0000 http://www.madebymany.co.uk/?p=1409#comment-1872 When you say the should pay the ultimate price, what exactly do you mean? When you say the should pay the ultimate price, what exactly do you mean?

]]> By: andrew pascoe http://madebymany.co.uk/whoever-did-this-should-be-shot-002034#comment-1870 andrew pascoe Mon, 22 Jun 2009 13:45:59 +0000 http://www.madebymany.co.uk/?p=1409#comment-1870 I still can't believe someone convinced them to actually start using Twitter in this many, but one small saving grace in Habitat's favour is at least they stopped that behaviour once they realised how big a f*&k up it was... I still can’t believe someone convinced them to actually start using Twitter in this many, but one small saving grace in Habitat’s favour is at least they stopped that behaviour once they realised how big a f*&k up it was…

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